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Strategy #12 [Retention & Referral Phase]: Feature unique case studies of your students and clients to provide your audience with different mental frameworks on how you can help them grow or overcome their common pain points. This is a great way to highlight and showcase the hard work of your most engaged clients and students while motivating those who are less engaged to re-engage the process to get similar results. People tend to stick around in membership sites not so much for the content, but for the community and growth experienced by collaborating with like-minded others.
Pro Tip: Create a monthly challenge and request your students or members to post their results in a companion FB group as evidence of engagement. Select one person from those who have posted to highlight and feature their business by doing a “hot seat” session with them to answer all their questions, contribute ideas to build their business and then feature their website, offers, or other resources they offer to the entire group.
Need more specifics on how to incorporate these 12 strategies to Market Your MemberVault?
These 12 Strategies are just a sneak peak at Marketing Your MV: I’m in the process of interviewing over 20+ MV experts who specialize in each of these marketing strategies listed above. I’m curating 20+ expert interviews on 75+ marketing topics. Any one of these tips could quickly recoup the cost of this course and generate breakthrough leads to your MemberVaul.
Download the FREE graphic overview of these 75+ marketing ideas to Market Your MemberVault in the next lesson. And while you’re there, I’d love to hear where you’re at in your stage of marketing!
Happy Marketing!
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