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Strategy #5 [Conversion & Nurture Phase]: Once people find your website, your blog, your MemberVault marketplace or schedule a call with you via our Scheduler, your role is to try to convert them into a paying customer--even at a low ticket price. Everything on these “landing pages” or sales calls need to be designed to move them toward a specific call to action (CTA).
Pro Tips: Have you optimized your landing pages with specific CTAs on each one? Do you end your live Discovery or Strategy calls with a well-rehearsed CTA? Help people move to the obvious next step by sharing how you can help them and the cost of not getting that help now.
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