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Strategy #3 [Lead Generation Phase]
Strategy #3 [Lead Generation Phase]: By consistently delivering free content on every angle of your core offer, you will naturally draw the right people to find you. Content marketing can be done in three key formats: written word, audio or video. Do you prefer to clearly craft your message in advance, to speak extemporaneously or to speak in front of a camera or do screen share, tutorial-style videos. Usually people have a strong preference for one type over the others.
Pro Tip: Pick ONE format and ONE platform and stick to a consistent publishing schedule for 3-6 months to begin getting traction before expanding out to other formats or platforms.
15 Lessons
12 Simple Ways to Market Your MemberVault
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